“The mechanics of taking a franchise to the next level”

April 2010

(Part 2 of 3) Conversation with David Conner, CEO of OCBC, on the mechanics of taking a franchise to the next level – focusing on differentiation – improving business processes – the Great Eastern acquisition – building product sets

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Prominent commentator, Emmanuel Daniel, asks the harder questions in conversation with a wide-range of personalities who shape our world today.

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“The mechanics of taking a franchise to the next level”

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